Women's Print HERstory Month Girls Who Print

Monica Elsten, Pre-Press Technician / Design

Alphagraphics Palo Verde https://www.alphagraphics.com/us-arizona-tucson-us153

LinkedIn Profile: https://www.linkedin.com/in/monica-elsten/

How do you help customers and partners succeed with their print and marketing endeavors?

“Think Creative” is the mantra, and I even have a printed thought bubble hanging above my desk that says it for me. We have strong partnerships with several community businesses that are able to thrive based on the quality of service, care and attention given to each job. The 23 years of experience I bring to the table is helpful for a new generation of folks who might be relatively newer to the industry. It’s nice being able to hold their hand, so to speak, and guide them to their best possible outcomes.

What ONE word describes your professional mission for 2023 – and why?

Honesty. There are absolutely zero reasons to dance around the truth…Whether it’s a design I feel can’t be accomplished on my own, or if a job has hit some roadblocks for whatever reason. Be upfront with the client. It might be an uncomfortable conversation but one they might even respect you for.

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